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30 Content Ideas
Stuck on what to post? This collection of content prompts has been created specifically for soul-led business owners who want to connect authentically with their audience without feeling salesy, pushy or performative.
30 Content Ideas
Content & Marketing
Guide
Stuck on what to post? This collection of content prompts has been created specifically for soul-led business owners who want to connect authentically with their audience without feeling salesy, pushy or performative.
One of the biggest misconceptions about content creation is that you need to constantly come up with new ideas.
The truth is that your audience often needs to hear the same core messages multiple times and in different ways before they truly resonate.
Use these prompts as inspiration whenever you're unsure what to share.
Your Story
1 Why did you start your business?
2 What challenge led you to this work?
3 What do you wish you'd known when you started?
4 A lesson you've learned recently.
5 A turning point in your journey.
Behind the Scenes
6 What does a typical day look like?
7 Show your workspace.
8 Share your process.
9 A current project.
10 A tool you use regularly.
Education
11 A common misconception.
12 A frequently asked question.
13 Something people often get wrong.
14 A beginner tip.
15 An industry insight.
Client Journey
16 A client transformation.
17 A favourite project.
18 A common challenge you help solve.
19 A testimonial.
20 What clients can expect when working with you.
Values & Vision
21 A value that guides your business.
22 What makes your approach different.
23 Something you believe strongly about.
24 A cause or mission you support.
25 What success means to you.
Inspiration
26 A quote you love.
27 A book recommendation.
28 A lesson from nature.
29 Something you're currently learning.
30 A message your audience needs to hear today.
Content doesn't need to be complicated.
Focus on sharing your experiences, insights and perspective. The right audience is often looking for connection and clarity far more than perfection.
Remember - You don't need to be creating content every day. If you are feeling inspired, create a week's worth of posts, if you are really in the zone, create a month's worth. Use the free scheduling tools that the social media platforms provide - make it easy for yourself.
If you ever want help creating meaningful content that reflects your business and values, you can explore the Content Hearth pathways. I can support you with blogs, newsletters, social posts, lead magnets, website content and more.